Consumer Behavior;

Analysis of consumers’ electric vehicle purchase intentions: An expansion of the theory of planned behavior

For the purpose of paving the way for reducing environmental pollution globally, adapting green energy to people’s lives in more areas is seen as a good solution. The strategic …

tugba-yegin

• Sep 24, 2022 • 1 min read

Circular Economy

Developing a sustainable omnichannel strategic framework toward circular revolution: an integrated approach

One of the contributions of digitalization to cyclical change is the adoption of Omnichannel Marketing (OM) as a new marketing strategy for brands. In this research, we examined …

tugba-yegin

• Sep 15, 2022 • 1 min read

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Consumer Behavior;

Analysis of consumers’ electric vehicle purchase intentions: An expansion of the theory of planned behavior

Developing a sustainable omnichannel strategic framework toward circular revolution: an integrated approach