In a dynamic business environment, firms face numerous uncertainties that significantly impact operational effectiveness. Recently, artificial intelligence (AI) has become a …
As environmental awareness increasingly shapes consumer behavior, green marketing has emerged as a strategic tool for strengthening electronic word-of-mouth (eWOM) and brand …
Green building is crucial to social well-being amid rising urbanization and environmental degradation. To explore the complex relationships between green building practices such as …
The United Nations Sustainable Development Goals (SDGs) set a global agenda to advance sustainability by exerting environmental pressures and promoting cleaner production. …
North Africa faces significant challenges of food insecurity and environmental degradation, driven by rapid population growth, ongoing droughts, severe water stress, and increasing …
This chapter investigates the pathways toward sustainable growth in OECD countries, focusing on the dual goals of energy security and environmental efficiency as critical responses …
Morocco's shift toward sustainable development still lacks a coherent strategic framework and explicit direction. Therefore, this study aims to develop an integrated strategic …
Morocco's shift toward sustainable development still lacks a coherent strategic framework and explicit direction. Therefore, this study aims to develop an integrated strategic …
Purpose This research aims to explore how policymakers manage the information and communication of green behavior on social platforms to support their growth in corporate social …
North Africa is one of the most vulnerable regions to the impacts of climate change. Achieving the UN Sustainable Development Goals (SDGs) in North Africa requires effective …